Performance in People - Mystery Shopping
 
 

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PiP conducts customer experience programme for SKODA

Tuesday 19th September 2017


Performance in People (PiP) has been working closely with ŠKODA to create a powerful customer experience programme to engage the UK network. This programme includes a combination of mystery shop methods including video, telephone and email which helps to celebrate success and create sustainable change.

1895 to 1905 - From push bike fanatics to motorcycle madness

You might think it strange but the founders started by making push bikes! In December 1895, keen cyclists Vaclav Laurin (a mechanic) and Vaclav Klement (a bookseller) started designing and manufacturing bicycles. Their bicycles sold well, so Laurin and Klement decided to take the next step – and add motors. They started making motorbikes in 1899, changed the name of their company to the Laurin & Klement Co and chalked up several racing victories. While making nearly 4,000 motorbikes of various types, they started experimenting with a new phenomenon – the car - which began to gradually replace motorbikes from 1905 on.

In the early 1900s, the Laurin & Klement Co could do no wrong and their first car, the Voiturette A, was a huge success, becoming a classic in Czech motoring history. The company established a stable position in the developing international market. When war began in 1914, it started manufacturing for the armed forces too. Because of the economic conditions in Czechoslovakia at the time, Laurin and Klement needed a strong industrial partner to strengthen and modernise their company. They were now not only producing a range of cars, but also trucks, buses, aeroplane engines and agricultural machinery, such as motorised ploughs. They merged with Pizen Skodovka Co in 1925 and became ŠKODA

The new era of driving happiness

In December 1990 ŠKODA partnered with Volkswagen. ŠKODA became the fourth brand in the Volkswagen group, alongside Volkswagen, Audi and SEAT. Since then, ŠKODA has gone from strength to strength, manufacturing not only many excellent cars but many happy drivers.

“It has been a pleasure to work with Performance in People over the past year, who have played a key role in helping to drive our business forward as we continue to enhance the customer experience through the delivery of our Driven By Something Different Strategy. The ŠKODA Sales Mystery Shop programme has formed a key part of that, providing us with an effective insight into the customer journey which has given us the data and understanding to make impactful changes.”

Adam Bham, ŠKODA UK Operations Executive.

Mystery Shopping | Training | Audits | Customer Surveys

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